760-747-8489
quarryjump@gmail.com
VIDEO PRODUCTION
Marketing, Training, Social Media
Five Episode Package
CLIENT
Wood Partners
{2nd largest multi-family home builder in US}
MESSAGE
Importance of safety to Wood Partners
TARGETING
Employees, Clients, Subs, Vendors, Local Politicians
PURPOSE
Corporate Culture, On-Boarding, Marketing, PR
WPTV - Ep2: NO ROOM FOR SHORTCUTS with Mike Jackson
WPTV Ep4: COMEDY & TRAGEDY with Dave Holt
WPTV - Ep1: SAFETY STARTS AT THE TOP with Mike Jackson
WPTV - Ep3: "FAMILY" with Mike Jackson
WPTV Ep5: THE OSHA "EFFECT" with Dave Holt
We've been producing these for over 25 years. It's about variety and repetition. These are far more impactful than a traditional marketing video because messaging packaged in a news format has a unique immediacy and validity. Give us a call, and let's put a package of Hot Shots together for your consideration." - Patrick Rea
FULL SERVICE VIDEO PRODUCTION
Rich and engaging content is important, but it will NOT resonate unless it is presented by relatable and relevant people in the context of "story..." -
Patrick Rea
Owner, Amir Iravani shares his enthusiasm of helping build homes for the underprivileged members of his community. Shot with Panasonic AF100
VP's Dave Holt and Mike Jackson passionately talk about how important safety is to the culture of Wood Partners. Shot with Lumix GH-5s, 12-60mm 2.8
The CEO of Farrells Ice Cream talks about how work is an integral part of his faith at the GOD@Work Seminar at Emmanuel Faith. Shot with Sony NX5U
Cinematography Montage: 0:00 - 2:00
Four scenes from finished productions: 2:00 - 6:15
THE PROCESS OF PRODUCTION
The script is to a video/film what a blueprint is to a house. It forces us to focus on what's being promoted (and what's not) and specifically to who. When finalized, it will tell us the running time and how much it will cost. Not a single word in the script can be superfluous. Every line must, in as few words as possible, either develop "character" or move the story towards its intended conclusion. This methodology is the same for everything from a thirty second spot to a two hour feature film. The script, and much more, is finalized during the most important phase of production, PREPRODUCTION.
The "magic" happens during PRODUCTION, where we execute the plan (film the script). This is obviously a very important phase but it is often over emphasized (because of egos) at the expense of preproduction. It also can be grueling, as renown director, Jane Campion once said, "This demands EVERYTHING of you, so to get through it, you better have fun."
One common mistake is to let the budget trip you up. If money is an issue (When isn't it?), then a clever/creative plan must be hatched during preproduction to deliver an effective piece while still maintaining high production value. The plan can NEVER be to film something we can't afford and to try make up the difference by skimping, and rushing production.
Lastly is POSTPRODUCTION, where we lovingly assemble our content. As we edit, you will get updates, clips, scenes, titles, color tests, and/or animation regularly sent to you for approval. Other words, you will be part of the process as it comes together. We usually leave the first-cut a little long so you can see all the best content in context. Then we do as Michaelangelo advised... "Art is the elimination of that which is not necessary."
Then, after all the music, bells AND whistles are tightly woven into our lean, mean, and effective presentation, that will wow your target audience.
- Patrick Rea
